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  • Writer's pictureKishanu Karmakar

Are Backlinks Still Important for SEO in 2024? Expert Answer

Is Backlinks Still Relevant to SEO in 2024

Backlinks are one of the most important factors in search engine optimization (SEO), as they have long been thought to affect a website's position on search engine results pages (SERPs). However, with the ever-evolving landscape of SEO and the constant updates to search engine algorithms, many people wonder if backlinks are still relevant in 2024. In this article, we will explore the importance of backlinks in SEO and discuss the different types of backlinks that can contribute to a website's success.

The Role of Backlinks in SEO

Links pointing to your website from other websites are called backlinks, or inbound links. They show search engines that your content is reliable and important by acting as a vote of confidence from other websites. Backlinks function as a signal of authority and relevancy in search engine eyes, which could improve the ranking of your website.

Even if search engines have improved over time, backlinks continue to be a vital factor in building the authority and prominence of a website. The best SEO company in Jaipur, SNK Creation, claims that backlinks are still important for both traditional and new-generation SEO. But it's essential to remember that not every backlink is made equal. Backlinks are quite useful when they are useful and of high quality for SEO.

Types of Backlinks

Several types of backlinks can contribute to your website's SEO efforts. Let's explore some of the most common ones:

1. Natural Editorial Links

The most valued type of backlinks is natural editorial links. These are dofollow links that other bloggers, website owners, or authors of content freely provide because they think your work is noteworthy and relevant. High-quality content is usually how these links get created, and search engine algorithms give them significant importance.

2. Guest Blogging Links

Writing and posting content for other websites in your niche is known as guest blogging. You can build backlinks and improve the exposure of your website by putting a link to it in the guest post. However, it is important to ensure that the guest posts are of high quality and provide value to the readers, as search engines are becoming more stringent in their evaluation of guest blogging practices.

3. Social Media Links

While social media links are considered "no-follow" links, meaning they do not directly contribute to SEO, they can still play a role in driving traffic to your website and increasing brand awareness. Social media sites can also be a great place to find user-generated content and connections, which helps your SEO efforts indirectly.

4. Directory Links

Links from internet directories that classify websites according to their industry or specialty are known as directory links. Although directory links were formerly a common SEO tactic, their usefulness has gradually decreased. Selecting reliable directory submission sites is important, as is making sure the links are relevant and enhance the content of your website.

5. Influencer Outreach Links

Influencer outreach involves reaching out to powerful people in your field and working with them to produce content or spread the word about your goods and services. Your website's visibility to a larger audience can be enhanced and important backlinks can be generated when influencers link to or reference it.


Backlinks continue to play a significant role in determining a website's position on search engine results pages, even in the ever-changing field of SEO. However, when it comes to backlinks, it is important to put quality above the number. Natural editorial links, guest blogging links, social media links, directory links, and influencer outreach links all play a role in building a strong backlink profile.

As you navigate the world of SEO in 2024, remember that backlinks are just one piece of the puzzle. Increasing the visibility and prominence of your website on search engine results pages requires not just creating high-quality content but also optimizing your website for keywords and offering an excellent user experience.

You may improve your SEO efforts and raise your website's chances of success in the tough online market by understanding the value of backlinks and making proper use of the different kinds of backlinks.

Do backlinks still matter in SEO?

Absolutely! They remain a crucial ranking factor, but quality trumps quantity. Focus on earning natural links from relevant, high-authority sites within your niche. Prioritize contextual relevance and user value for lasting SEO impact. Don't engage in spammy tactics, as search engines penalize them. Build backlinks strategically for a sustainable SEO boost.


What Is the Future of SEO in 2024?

How to Get High-Quality Backlinks?


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