Kishanu Karmakar
Sep 3, 20206 min
Updated: Mar 6, 2021
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Interested To Buy Instagram SEO Plan For More Audience - Learn How To Increase Traffic on Instagram By Doing SEO
Here Are 6 Proven Ways To Do SEO On Instagram Which Can Give You Organic Audience From Targeted Location
1) Optimize The Instagram Page
If you want to get traffic on Instagram, then you have to optimize the Instagram page with Proper Manner who is creative as well as technically. There are some ways to optimize seo to Instagram page, through which you can increase the scope of organic traffic.
- Make your Instagram page public, if possible switch it to a Creator / Business account.
- Create a searchable username
- Give images a little creative look and decorate it in proper alignment.
- Add Keyword with display name
- Add trackable link on bio
Maybe all the tips given seem easy but this is a very important step for SEO on Instagram, This will strengthen the roots of SEO, which will later prove to be very helpful in optimizing seo of the account. Gradually, you will keep moving towards technical, then first complete this step.
2) Learn Keyword Techniques For Instagram SEO
Instagram has its own search engine, which works with technical terms and if you want to optimize your keywords too.. For that, you have to know about the keyword, what is the role of the keyword on Instagram SEO and how it can make your page searchable. For example, we use a keyword: #Beautyblogger which you search on the Instagram search bar.
- Add primary keyword on display name, if possible you can also add primary keyword to username.
- Add primary keyword on Description.
- Add the same keyword on the page category if it's available.
As you can see on the image, all the keywords are given on the Instagram account of @beauty_margosha Beauty Blogger is opening on the top of the search bar. These keywords are important roles for SEO on Instagram, Instagram's algorithm makes these keywords like phrases. If you add any keyword to this term and optimize the page, it will also start appearing on the search bar in this way. There is nothing like rocket science in it, there is only a little technical which you will learn through this article.
3) Use Image Alt Text as a Keyword
The way we add alt text keywords to images while seo on web pages so that the images can be optimized with the content. In the same way, Instagram alt text can also be used for the same seo strategy With which the algorithm of Instagram helps in managing the content. Keep in mind that the keywords you are adding to the image alt text, add the same keywords to the image description so that the content can be optimized faster.
For example: If you search "Makeup Artist India" on Instagram, then for that you will have to add the same keywords to image alt text and description.
4) Create Your Hashtags As a Keyword
Everyone knows what is the work of a hashtag, often Instagram users use the hashtag to get attention and likes. But do you know that hashtag has its own important role for Instagram SEO. Let's be a little technical and understand how a hashtag is beneficial for Instagram SEO. We often add random and popular hashtags on the image and think that the likes and views did not come much. The biggest reason for this is that the hashtags you are using do match with the content of your page. Instagram's algorithm says that every post has its own different values and strategies, so the hashtag is the most valuable concept here.
As you have just read about the above keyword, how the keyword is used, in this point also you have to understand the same thing. You have to create keywords with your brand and page name and add on every post. And apply the hashtag related to each post you are uploading, do not see how many people have already added it. You have to use these hashtags as keywords, so that the entire post can also be optimized with the content.
5) Add Instagram Account in Social Profile Schema
Google allows social media pages to search engines if your brand already exists on Google. For that you will have to do a social profile schema, in which your Instagram page will show with Google Knowledge Panel and Business Page.
6) Don't Use Bot Technique
First of all, let me tell you that like Google, Instagram also punishes on using the wrong technology for growth and reduces the visibility of your account. If you are using any kind of bot system then it negatively affects your account. There are some black hat seo techniques that you should never use.
- Always use original content, do not copy!
- Do not add any spammy link to bio
- Do not use too many keywords on one post.
- Use original image
- Do not follow or like too many people
As you have just read about 6 Instagram SEO Techniques which not only optimizes your Instagram page but it is also beneficial for long-term results. It is not necessary that this method is applicable to the rest of social media as well, every social media has its own different SEO strategy, For which it is more important to research it first. We have used this Instagram SEO Technique on many Instagram pages and its results match 90%, If you also want to SEO of your Instagram page, then you can use the 6 Tips to Optimize Instagram Account Through SEO.
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If you follow the above instagram seo tips and keep a continue with this process, then soon you will start seeing its results. If you do not want to follow all these technical methods, then we also have an Instagram SEO Plan which you can Buy. In the Instagram SEO plan you can find the targeted followers, views and reach, along with the organic growth of the Instagram account. You can buy Instagram seo plans in your budget, in which the strategy along with the content in your Instagram account will also be used.